Provide a brief description of your company and the products?
Beautycounter is two years in the making and launched March 2013. The headquarters is based out of Santa Monica, CA.
Beautycounter offers truly natural products. The company’s tagline is Truth.Beauty.Transparency.No Secrets.
Beautycounter offers natural yet chic and luxurious products that people can afford. Baby care, make up, anti aging skin care products are all launching this year.
Provide a brief company history including how long in business and how many consultants in how many countries.
Founded by Gregg Renfrew, well known in the retail world, who worked with celebrities, former CEO of a children’s retailer, and sold her company to Martha Stewart.
The rest of the leadership team includes 2 former Arbonne executives, former Director of Safe Cosmetics Campaign, celebrity make up artist, and a team of highly experienced marketing, and branding experts. It’s a stellar leadership line up.
Since launching March 2013, Beautycounter has 300 consultants, in 32 states, and had unbelievable sales in our first month in business! We’re only open in the US for now. And our goal is to welcome 500-1000 in our second month in business.
What is the cost to start up? What comes in the startup kit?
$85 and $10 goes to one of the 3 non-profits of your choice: EWG, Safe Cosmetics Campaign, or Healthy Child. Beautycounter believes strongly in changing the beauty industry and educating others on the harmful effects of toxic chemicals in products.
No monthly website fee.
The start up kit is gorgeous with look books, business brochures, USB with training, and everything you need to get started, including your replicated website.